TV News Goes Interactive at KGMB9
KGMB9, the local CBS affiliate, launched a bold (and technologically tricky) initiative tonight during its 5 p.m. newscast. Called 'i9News,' it carved out a significant portion of the half-hour broadcast to share feedback from viewers.
Sure, any newscast worth its salt pimps its e-mail address these days, and "picture of the day" submissions are a staple…
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